Management in Marketing emphasizes on the study of value creation, communication and delivery. Marketing knowledge and skills are highly essential for all the businesses as well as people who are driving those businesses. Thus Marketing Management is a mandatory specialization at NIME MBA.

Our courseware focuses on all essentials as well as highly advanced modules of Marketing Management  that help you build the strong analytical power to analyse the market, customers and competitors and have an edge over the rest of the market leaders.

The Specialization in Marketing gives you deeper understanding of the marketing concept and marketing strategies to bridge the gap between business and customer. The specilisation is academically rigorous and practical oriented. The curriculum is closely aligned with industry practice and framework.

Marketing is the major strength of any business, be it government organization, non profit or commercial business, it gives you a platform to innovate new ideas and be a pioneer in giving new dimensions to your business.  The demand for MBA marketing has seen tremendous growth in the last decade and the demand is still growing exponentially. It offers many lucrative and challenging roles in an organization all across the globe.